Suicide Prevention Campaign


Semester 3, Visual Communication, HGK Basel (2024)
Project: Poster Design
Tutor: Annik Troxler

This project started with an analogue approach, I began cutting geometric shapes and lines on paper. Since this workshop was an “impulse workshop” over 2 weeks, I had to quickly come up with a poster campaign (a series of 3 posters and a moving poster) with my cut paper. I noticed how the space left by the cuts allows for a play on what can be seen and hidden, this brought me to my campaign topic: suicide prevention. The word “HELP” is slowly revealed through the cuts on the paper. The colour palette is kept black and white, done to keep the focus on the message and let the typography carry the weight of the topic.



Analogue Cut Outs

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© Carolin Wilderer 2026